Know what you are paying for. This is a reconstruction, built from 1992, not a centuries-old medina. Nobody lives here. If you want the real thing, Agadir's old town is the ruin on the Oufella hill, and its living market is the Souk El Had.
What the Medina Polizzi is
When the 1960 earthquake destroyed Agadir, it took the old town with it. In 1992, the Italian artist Coco Polizzi started building a new "old" medina in Ben Sergao, south of the city, as a tribute: about 4.6 hectares of lanes, gates and buildings in the traditional rammed-earth style.
The result is a medina-museum. Inside are artisan workshops, a gallery, a restaurant and a few hotel rooms. It is quiet, clean and photogenic, the opposite of a real medina, which is either a plus or a minus depending on what you came for.
Entry prices
| Visitor | Price |
|---|---|
| Adult | 40 MAD (~€3.60) |
| Child (4–12) | 20 MAD |
| Under 4 | Free |
| Half-day city tour including the Medina | From ~€12, entry usually extra |
Prices from a guide updated in September 2026. Checked October 2026. Cash only at the ticket office. One guide says the entry can be deducted from a drink or meal at the restaurant; we could not confirm it, so ask at the gate. All gate prices in town: Agadir attraction prices.
Opening hours
- Daily, about 9:00–18:00.
- Older guides say it closes on Mondays; the most recent information says it does not. It may close on religious holidays.
- The official website (medina-agadir.com) was not working when we checked, so there is no online confirmation. Our Agadir opening hours tool lists what is open today.
What you see
- The gates and walls. Rammed-earth ramparts and lanes in the style of the old southern towns.
- The artisan workshops. Craftsmen at work in small studios along the lanes. Prices are fixed and nobody expects you to haggle.
- The gallery. Exhibitions inside the walls.
- The restaurant. A calm place for a mint tea or lunch before the taxi back.
Come between 10:00 and 12:00 to see the artisans working, or 16:30–17:30 for warm light on the walls.
Is it worth it?
Yes, if you like architecture, photography or crafts, want to buy souvenirs without haggling, or need a quiet, safe hour with kids. At 40 MAD it is cheap, and it explains, by contrast, what Agadir lost in 1960.
No, if you want an authentic medina buzzing with life: it can feel like a set. You will get more atmosphere for free at the Souk El Had (closed Mondays). If you are also going to Marrakech, Taroudant or Essaouira, you will see the real thing there; our Taroudant day trip guide covers a town with 7.5 km of intact ochre ramparts.
On a short stay it is a second-tier sight: in Agadir in 1 day we put the cable car, kasbah and souk first, and the Medina fits better into Agadir in 3 days.
Getting there
- Where: Ben Sergao district, about 4–6 km south of downtown, beyond Founty on the way to Inezgane.
- Petit taxi: 15–20 minutes, about 30–50 MAD. Ask for the meter or agree the fare first; see Agadir scams.
- Tour: half-day city tours (from about €12) often combine the Medina with the kasbah and the Marina, with entry fees extra.
- From a cruise ship: it fits in a port day with a taxi; see the Agadir cruise port guide.
Things nobody tells you
- Bring cash for the gate and the workshops.
- Fixed prices are a relief after the souk, but compare: the same kind of item can be cheaper in the Souk El Had if you haggle. Our fair prices list helps.
- Combine it with a camel ride in the Souss estuary: the ranches are between Ben Sergao and the river mouth, a short ride away.
- Another culture stop downtown is the Amazigh Heritage Museum, with real Souss jewellery and crafts.
- More ideas: things to do in Agadir.
Medina Polizzi: frequently asked questions
How much is the Medina of Agadir (Medina Polizzi)?
40 MAD (~€3.60) for adults, 20 MAD for children aged 4–12, free under 4. Pay in cash at the ticket office; no booking is needed.
Is the Medina of Agadir a real old medina?
No. Agadir's real old town, on the Oufella hill, was destroyed by the 1960 earthquake. The Medina in Ben Sergao is a recreation built from 1992 by the Italian artist Coco Polizzi, in traditional rammed-earth style, as a tribute to what was lost. Nobody lives there: it is a "medina-museum" with workshops, a gallery, a restaurant and a few hotel rooms.
What are the opening hours?
Daily, roughly 9:00–18:00. Some older guides say it is closed on Mondays; the most recent information says there is no weekly closing day. It may close on religious holidays.
Is Medina Polizzi worth it?
Worth it if you like architecture, crafts and photography, and for 40 MAD it is cheap. Skip it if you want a living market with noise and haggling: that is the Souk El Had. If you have only one day in Agadir, the kasbah and the souk come first.
How do I get to the Medina of Agadir?
It is in Ben Sergao, about 4–6 km south of downtown, beyond Founty towards Inezgane. A petit taxi takes 15–20 minutes and costs about 30–50 MAD. Many half-day city tours include it, with the entry fee extra.
How long does the visit take?
1–1.5 hours to walk the lanes and look into the workshops; 2–2.5 hours if you eat at the restaurant.
Is it good for kids?
It is calm, traffic-free and cheap (20 MAD for children 4–12, free under 4), so it works as a short family stop. There is not much to do for children beyond exploring the lanes, so combine it with something else.
More Agadir guides
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